Loyalty & Rewards

Isis Rewards Amex Users For NYC Cab Use
March 10, 2014

06 March 2014 Isis is offering an exclusive 50 percent back in statement credits for American Express Card members who use their card in the Isis Mobile Wallet for a rides in a qualified New York City Yellow Medallion Taxicab. The promotion ends June 1,...

Thank You For Watching These Television Ads
March 10, 2014

07 March 2014 Since closing on a recent round of Series A funding, German tech startup TVSmiles plans to expand its app-based loyalty program by encouraging people to watch television commercials. According to TechCrunch, “the virtual currency (Smiles) can then be redeemed by the user against...

Cool
Insiders Talk: A Devoted Look At Loyalty
January 12, 2014

I had the chance to host a Mobile Insiders Series discussion on loyalty and payments on Friday, and the conversation was really fascinating. My discussion partner was Stephanie Swain, who is now VP of Retail for Aimia but who previously was in charge of financial...

Loyalty-Based Offers Platform ERN Adds $1.6M
December 19, 2013

20 June 2013 London-based big data startup ERN has raised $1.6 million in seed funding, according to TechCrunch. The company did not name the participating investors, but described the benefactors as “high net worth individuals.” The report suggested most of those who contributed to this...

Controversial
Pirq Pivots For Second Chance As SMB Loyalty Specialist
November 25, 2013

Fueled by buzz generated from a savvy early partnerships with Apple and Microsoft, and a loyal customer base willing to delay purchases to cash in on promotions, Kirkland, Washington-based startup Pirq enjoyed a rash of success in early 2012 as a viable competitor to Groupon...

Commentary
Loves Me, Loves Me Not: Rewards
February 16, 2011

Valentine’s Day has come and gone, but the weeklong “Loves Me” or “Loves Me Not” series on PYMNTS.com is just beginning. The fourth stop for the Market Platform Dynamics team is ‘Rewards’: loves me or loves me not? Karen Webster: Loves Me The card industry...