Adam Aron

Digital Dominance Challenged as Moviegoers Return to Theaters
Digital Dominance Challenged as Moviegoers Return to Theaters
July 29, 2024  |  Streaming

While consumers like the convenience of digital streaming, all it took to get them back in movie theaters were two superheroes with attitudes. Even though...

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Entertainment Brands Reel In Subscribers With Rewards In The Netflix Age
Entertainment Brands Reel In Subscribers With Rewards In The Netflix Age
January 17, 2019  |  Subscriptions

Big entertainment brands are growing their subscription offerings in hopes of creating engaging relationships with their customers. AMC Theatres’ Stubs loyalty program, which has a...

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Why AMC’s Subscription Service Is Soaring
Why AMC’s Subscription Service Is Soaring
August 21, 2018  |  Retail

MoviePass, as regular readers know, has fallen on rather rough times. The subscription service was designed to disrupt the industry: Instead of paying $9, $10...

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