Millennials

Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.

(source: en.wikipedia.org)

46% of US Consumers Say They’re Ready for Open Banking
46% of US Consumers Say They’re Ready for Open Banking
July 30, 2024  |  Digital-First Banking

As younger and affluent consumers drive the trend, open banking payments stand on the verge of widespread acceptance. This payment method, which allows users to...

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Amex Courts Gen Z and Millennial Diners With Gold Card Updates
Amex Courts Gen Z and Millennial Diners With Gold Card Updates
July 25, 2024  |  Credit Cards

American Express is hoping to attract younger consumers with its latest card update. Amex on Thursday (July 25) announced a new version of its Consumer Gold Card, offering...

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3 Big Ideas From PYMNTS Intelligence’s Digital Wallets UK Report
3 Big Ideas From PYMNTS Intelligence’s Digital Wallets UK Report
July 25, 2024  |  Mobile Wallets

In the United Kingdom, digital wallets are not just tools for online payments; they are rapidly evolving into versatile companions for everyday tasks and transactions....

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How the Generations Navigate the Digital Economy: An 11 Country Perspective
How the Generations Navigate the Digital Economy: An 11 Country Perspective
July 23, 2024  |  Consumer Insights

In an era defined by rapid technological evolution, each generation brings its own distinct approach to digital engagement. This insight emerges from the PYMNTS Intelligence...

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Amex Earnings: Gen Z, Millennials Drive Credit Card Volume Growth
Amex Earnings: Gen Z, Millennials Drive Credit Card Volume Growth
July 19, 2024  |  Earnings

American Express earnings released on Friday (July 19) show that consumers continue to spend on experiences — particularly on dining out, and that momentum belongs...

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Gen Z Diners Trade Down to Reduce Restaurant Spend
Gen Z Diners Trade Down to Reduce Restaurant Spend
July 17, 2024  |  Consumer Insights

After years of the youngest consumers shelling out for restaurant meals considerably more than the oldest, the balance has shifted. By the Numbers A PYMNTS...

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Spain Emerges as Pivotal Player Within EU’s Digital Strategy
Spain Emerges as Pivotal Player Within EU’s Digital Strategy
July 11, 2024  |  Connected Economy

Their hometown heroes have reached the Champions League football final, and Spain is near the top of the table in PYMNTS Intelligence’s How The World...

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How the World Does Digital: Gen Z and Millennials Drive Singapore’s Digital Economy
How the World Does Digital: Gen Z and Millennials Drive Singapore’s Digital Economy
July 10, 2024  |  Connected Economy

While Singapore captivates visitors with its vibrant culture, food and stunning architecture, this Southeast Asian city-state wears another crown: A world leader in digital engagement....

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Gen Z and Millennial Consumers Engage Digitally With Restaurants Most Days
Gen Z and Millennial Consumers Engage Digitally With Restaurants Most Days
July 09, 2024  |  ResTech

For Generation Z and millennial consumers, interacting digitally with restaurants has become the norm rather than the exception. By the Numbers This year’s installment of...

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