subscription commerce

The use of a recurring, usually monthly, payment business model so consumers and businesses can access products and services on a regular basis. The most popular subscription commerce businesses are streaming services (e.g. Spotify, Netflix), digital media (e.g. Wall Street Journal, Bloomberg), “box of the month” categories (e.g. StitchFix, Barkbox, FabFitFun). Businesses use the subscription commerce model to make access to valuable products more affordable by eliminating the need to make a one-time purchase, e.g. Salesforce, Microsoft Office, fraud and security software).
A Day in the Life of Gen Z: Shopping, Subscriptions and Social Media
A Day in the Life of Gen Z: Shopping, Subscriptions and Social Media
July 31, 2024  |  Subscription Commerce

Merchants have much to gain if they find the way to the hearts of Gen Z consumers — and can get them to click on...

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Spotify Shifts From One-Size-Fits-All to Customized Subscription Plans
Spotify Shifts From One-Size-Fits-All to Customized Subscription Plans
July 26, 2024  |  Earnings

Spotify Founder and CEO Daniel Ek believes the company’s approach to flexibility for its customers is a key success factor. Second-quarter earnings, reported on Tuesday...

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Unlocking Loyalty’s Potential: How Product-Market Fit Drives Program Success
Unlocking Loyalty’s Potential: How Product-Market Fit Drives Program Success
July 23, 2024  |  Loyalty & Rewards

Achieving success with loyalty programs often proves elusive for brands that prioritize the wrong elements. The concept of product-market fit, widely discussed in entrepreneurial circles,...

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Netflix Co-CEO Touts Programming Flexibility and Eyes Ads Tier Business
Netflix Co-CEO Touts Programming Flexibility and Eyes Ads Tier Business
July 19, 2024  |  Earnings

During Thursday’s Q2 earnings call, Netflix officials discussed a redesigned homepage aimed at improving content discovery for users, along with excitement connected to its advertising...

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Walmart+ Subscribers Break the 30% Mark
Walmart+ Subscribers Break the 30% Mark
July 03, 2024  |  Subscription Commerce

As Walmart and Amazon leverage their paid membership programs to drive loyalty, the former is seeing millennials prove to be the most eager to subscribe....

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FlexPay and Spreedly Team to Recover Failed Subscription Payments
FlexPay and Spreedly Team to Recover Failed Subscription Payments
June 26, 2024  |  Subscription Commerce

Open payments platform Spreedly has expanded its partnership with payments company FlexPay. The new collaboration, announced Wednesday (June 26), is designed to recover failed transactions...

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Klarna Plus Subscription Numbers Reach 100,000 in US
Klarna Plus Subscription Numbers Reach 100,000 in US
June 25, 2024  |  Retail

Klarna says it subscription commerce service Klarna Plus now has 100,000 U.S. members. “The positive reception of Klarna Plus in the US really shows the value...

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Heat Wave? Consumers Cool Off With Digital-First Staycations
Heat Wave? Consumers Cool Off With Digital-First Staycations
June 19, 2024  |  Connected Economy

As so many people learned back in 2020, digital platforms provide a wide range of amusements that can be enjoyed from the comforts of one’s...

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Zillennials: The Generation Reshaping Commerce With Digital Savvy and Ethical Spending
Zillennials: The Generation Reshaping Commerce With Digital Savvy and Ethical Spending
June 18, 2024  |  Consumer Insights

Zillennials — the bridge generation comprising younger millennials and older members of Generation Z — with their growing earning and purchasing power, are poised to...

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