social commerce

Pinterest Adds More Shoppable Video Content; Q2 Revenue Up 21%
Pinterest Adds More Shoppable Video Content; Q2 Revenue Up 21%
July 31, 2024  |  Social Commerce

As Pinterest looks to become a central figure in the social commerce space, the company is integrating more directly shoppable features across the platform to...

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Shop Talk: Social Media Creates Roadmap for Pop & Bottle Brand
Shop Talk: Social Media Creates Roadmap for Pop & Bottle Brand
July 31, 2024  |  Retail

As early-stage brands look for digital tools to build and grow their following, Pop & Bottle has seen social media point the way forward for...

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A Day in the Life of Gen Z: Shopping, Subscriptions and Social Media
A Day in the Life of Gen Z: Shopping, Subscriptions and Social Media
July 31, 2024  |  Subscription Commerce

Merchants have much to gain if they find the way to the hearts of Gen Z consumers — and can get them to click on...

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Pinterest Reportedly Turning to News Outlets to Sell Ads
Pinterest Reportedly Turning to News Outlets to Sell Ads
July 29, 2024  |  Partnerships

Pinterest is reportedly seeking help from news outlets and other publishers in selling ads. The social media platform is testing a new program to sell...

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WhatsApp Reaches 100 Million Users in US
WhatsApp Reaches 100 Million Users in US
July 25, 2024  |  Social Commerce

WhatsApp said that as of July, it has 100 million users in the United States. “This milestone has been a long time coming and it...

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LTK Begins Video-First Transformation of Platform for Creators, Businesses
LTK Begins Video-First Transformation of Platform for Creators, Businesses
July 24, 2024  |  Social Commerce

LTK, a platform for creators and their businesses, is transforming its app to be video-first. As part of this transformation, LTK has added a new...

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TikTok Reportedly Bringing In-App Shopping to Spain and Ireland
TikTok Reportedly Bringing In-App Shopping to Spain and Ireland
July 23, 2024  |  eCommerce

TikTok is reportedly planning to roll out in-app shopping for users in Spain and Ireland. The launch could come as soon as October, Bloomberg News...

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Meta Expands Business Subscription Program to India
Meta Expands Business Subscription Program to India
July 22, 2024  |  Meta

Meta said it is expanding its business subscription program to users in India. The tech giant last year introduced Meta Verified for businesses on Facebook and Instagram, and...

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LinkedIn Employs AI and Games to Promote Daily User Visits
LinkedIn Employs AI and Games to Promote Daily User Visits
July 21, 2024  |  Social Commerce

How often do you visit LinkedIn? The platform wants your answer to be “every day.” To that end, the Financial Times (FT) reported Sunday (FT),...

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