McDonald’s sales fell for the first time since 2020 as lower-income consumers stayed home. The fast food giant released quarterly earnings Monday (July 29) showing a 1% dip...
As businesses look beyond traditional marketing channels to reach and influence consumers, one surprising player that has emerged is LinkedIn, with merchants extending the platform...
As consumers turn to digital platforms to meet their food needs, their eCommerce adoption of restaurants is greater than for grocery. By the Numbers The...
Consumers are spending less at restaurants as menu prices remain high. And as Seeking Alpha reported Saturday (June 22), it’s a situation that’s left some...
McDonald’s is preparing to roll out a $5 Meal Deal and other value-oriented offers. The $5 Meal Deal will launch June 25 and will be...
After two years of testing, McDonald’s has ended its partnership with IBM to develop an artificial intelligence (AI)-powered drive-thru system. The collaboration, which aimed to...
The retail industry is reportedly witnessing a fierce battle among major players as they compete for the attention of bargain-hunting shoppers. For example, Target’s recently announced price...
McDonald’s is reportedly encouraging franchisees to vote to implement a $5 meal deal to bring back consumers who have left because of high prices. Franchisees — which...
McDonald’s is reportedly set to modernize its marketing strategy by launching a digital marketing fund to be paid into by its U.S. franchisees. The move aims to...